Is Social Media Important for SEO?

Social media has become popular in this day and age. No matter your personal feelings about social media, you can’t get away from it if you run a law firm. Sharing your firm’s successes on social media is important. You want to increase your law firm’s visibility online and in your community. Social media is an important way to connect. If you hope to grow your business, it’s important you embrace social media. It can even help with your search engine optimization (SEO) efforts. Yes, social media can help you rank your website in search engines. Here’s how it works.

How Social Media Boosts Your SEO

Social media can boost your SEO in a couple of ways. One, it can bring more traffic to your website. Every time you share a blog post, legal article, team member shout-out, or newsletter, you bring more visitors to your site. More traffic tells Google and other search engines that your website is valuable. People visiting your site means it must be doing something for people. Search engines will boost the rankings as a result. Branding is also going to get noticed more on social media. The more exposure your branding gets, the more people will recognize it. Even if they don’t immediately hire your law firm, they will probably remember your brand. They will call you when they need your legal assistance. Connecting with people on social media can also lead to opportunities for links back to your site. Other people may link one of your articles on their own page. Backlinks can boost your SEO.

Speak with an SEO Company

Yes, social media can help with SEO. For help marketing your firm online using social media and other tools, you can partner with ApricotLaw. Call 877-203-0751 or check out our website to learn more about how our company can help.

Reasons to Work with a Digital Marketing Company

Law firms are important businesses, but they can sometimes be hard to find. Not everyone is going to walk by your firm and say, “Hey, I need a lawyer. I should pop into this office.” Most people find their lawyers online from the comfort of their own homes. They use their laptops or cell phones to search for a lawyer. That means your firm needs to appear in their search results when they type, “top lawyer near me.” How do you get your firm to appear in the results on a search engine? You have to know how to market your firm online. Here are a few reasons you may want to partner with a digital marketing company.

How Your Digital Marketing Company Can Help You

Your marketing company that specializes in internet marketing will help you get your law firm’s website to rank in search engines. This is how you will get clients. Your firm will appear in their search results, but not by accident. The person types in a keyword phrase. Maybe they type in “Seattle personal injury lawyer nearby.”  You want to optimize your landing pages for that keyword phrase. This is one of the things your digital marketing company will do for you. They can also design your website to ensure that it converts lead into customers. They can write you content to ensure it’s properly optimized, converts leads, and makes your firm look good. Internet marketing companies can also help you get reviews. They can get you into directory listings. They can handle pay-per-click (PPC) advertising on your behalf. They can get you backlinks and other vital partnerships.

Call a Digital Marketing Company

Reach out to ApricotLaw for help with your law firm internet marketing goals. Fill out the form on our website or call 877-203-0751 for a free website analysis.

Is SEO Important for Growing My Law Firm?

It’s natural for you to want to grow your law firm. Of course you want your firm to be successful. But how do you get success? How do you get enough clients to keep the lights on? You can try traditional advertising, but that’s not always enough to bring in the clients you need to keep your firm running. Many people find lawyers online. They conduct a search using a search engine like Google. They might type “personal injury lawyer in Phoenix near me.” Will your firm be the one Google lists? It won’t be if your law firm is not being marketed online. It won’t be if you haven’t utilized search engine optimization (SEO) to rank your firm.

Is SEO Really Important?

SEO is important if you hope to appear in search results online. You need to optimize your landing pages and website using keyword phrases. You need to perform a wide variety of other tasks to boost your SEO efforts, as well. For instance, social media posts can bring more visitors to your site, boosting your website’s traffic metrics. Google and other search engines will take notice. It’s a lot of effort to fully optimize your law firm’s website. It can be too much for some people to deal with. If you think SEO is too hard for you, you can work with an SEO company.

Get Ahold of ApricotLaw

There’s no doubt that SEO for law firms can be a challenge. You don’t have a lot of time on your hands to try to figure out how to market your firm online. It may be best to team up with an SEO company like ApricotLaw. Call 877-203-0751 or fill out the internet contact form on our website for a free website analysis.